At almost every point in our day, we interact with digital technologies which collect our data. From the moment our smart phones wake us up, to our watch tracking our morning run, every time we use public transport, every coffee we purchase with a bank card, every song skipped or liked, until we return to bed and let our sleep apps monitor our dreaming habits – all of these technologies are collecting data. This data is used by tech companies to develop their products and provide more services. While film and music recommendations might be useful, the same systems are…

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