AR-powered vanity platform Perfect365, which touts more than 100 million (mostly female) users, is the latest startup to embrace blockchain technology and tokenize its platform. Through a collaboration with messaging giant Kik, the beauty app will soon reward users with Kin cryptocurrency for their activity on Perfect365. To earn tokens, users will have to complete surveys and other tasks on Perfect365. With an audience made up of 92 percent women, Perfect365 claims the Kin integration aims to introduce cryptocurrency to a group which has mostly remained absent from the blockchain space. Indeed, recent survey by social trading platform eToro indicated…

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