Another domino has fallen in Alex Jones’ media empire. Apple this week announced that it’s pulled the controversial conspiracy theorist/provocateur from the App Store this week, banning the Infowars app over violations to its “objectionable content” rules.

Slightly more specifically, the host was determined to have violated the TOS around “defamatory, discriminatory, or mean-spirited content, including references or commentary about religion, race, sexual orientation, gender, national/ethnic origin, or other targeted groups, particularly if the app is likely to humiliate, intimidate, or place a targeted individual or group in harm’s way.”

There’s been a cascade effect with many of the major platforms Jones has used to distribute his video content. Facebook, Google and Spotify have all pulled Infowars content from their respective platforms. This week, Twitter and Periscope banned him after widespread criticism.

Among other controversial comments, Jones has come under fire for suggesting that the Sandy Hook shooting, which resulted in the deaths of 20 elementary school students, was a hoax.

We’ve reached out to Apple for comment.