Cloudflare has announced the general availability of Cloudflare Stream, its streaming video service, almost one year after it first launched in a limited beta. In a nutshell, Cloudflare Stream makes it easy for developers to insert video into their websites and applications without having to deal with existing players — like Vimeo, Facebook, and YouTube. Previously, if a developer wanted to roll their own video platform, they’d have to build an entire infrastructure capable of handling encoding, content delivery, and playback. This is no small task, and can explain why there are so few video startups, despite the massive popularity…

This story continues at The Next Web