You may have noticed something different in the 2018 World Cup. For the first time ever, the Virtual Assistant Referee (VAR) system is being used to help make decisions during games. And already we are seeing it cause controversy. It’s no surprise that VAR has caused debate, considering the furor that surrounded VAR in the English FA Cup and the Bundesliga. But although VAR receives huge attention, we should not forget that it is only the most visible example of the digitalization of football, where data and technology are used to improve performance and decision-making. And digitization is already transforming…

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